Is content marketing dead?
Keyword stuffing, buying links and now content marketing. We’ve only gone and done it again; we’ve flogged another horse to death.
The inconvenient truth about traditional content marketing
If you read as many marketing blogs as I do, these statements pretty much sum up every article on the topic of content marketing. To build links, brands must publish “great content”.
Increase your Trust Pilot score in two easy steps ⭐
Follow this simple two-step process to dramatically increase your positive scores. I’ve used it many times and it works.
How to reactivate your churned customers
Customers come and go, that is the nature of any business. However, that doesn’t mean you have to accept that all those that have left are gone forever. By implementing a series of key customer strategies, you can reduce the number leaving and reactivate more of those that have already left.
Mobilising your customers to sell for you
Hands down, word of mouth is by far the most powerful, and cost-effective form of marketing.
A quick anecdote about Deliveroo’s wasted marketing budget
In marketing, if you get your targeting right, your communications/media plan should fall in to place beautifully. Here is a personal anecdote […]