Do your customers want to have a conversation with you?
I am quite an avid reader of marketing magazines and blogs. This means I find myself reading a lot of articles that […]
40 ways you can reward your brand fans
Brand fans are the lifeblood of any business. They refer new customers, leave positive reviews online and even defend you from criticism. […]
7 ideas to treat your brand fans like a slice of fried gold
If you are in the fortunate position to have even a handful of brand fans be proud, and be careful. Brand building […]
5 lessons to learn from Nike’s marketing
Following on from my previous post about the lessons you can learn from McDonald’s marketing, I wanted to look at another fantastic […]
Can you describe what Yahoo! does in one sentence?
Can you describe what Yahoo! is in five or less words? You can probably mention a few of the services they offer […]
Successful marketing is about applying “KISS”
A natural tendency amongst professionals in any industry can be to over complicate matters and over egg the pudding. Marketing is certainly […]