What is content decay (how to fix it)?
Content decay is a term used to describe the gradual process where website content becomes outdated, irrelevant, or loses its value and […]
Ahrefs alternatives: Top Contenders for their crown
Ahrefs is a powerhouse in the SEO world, offering a comprehensive suite of tools. But with its price tag, you might be wondering if there are alternatives that can get you the results you need without breaking the bank.
Edge Servers: How They Work & Improve Website Performance
The majority of marketers are aware of the common server infrastructure where the company hosts its websites or applications on a primary […]
Unraveling Google’s New Metric – Interaction to Next Paint (INP)
In March 2024, Google is introducing a crucial update to its Core Web Vitals, a set of metrics critical for user experience […]
What do SEO agencies do? (and tips for choosing one)
SEO, or search engine optimization, is a crucial aspect of online marketing. It involves optimizing a website’s content and structure to rank […]
Is content marketing dead?
Keyword stuffing, buying links and now content marketing. We’ve only gone and done it again; we’ve flogged another horse to death.
The inconvenient truth about traditional content marketing
If you read as many marketing blogs as I do, these statements pretty much sum up every article on the topic of content marketing. To build links, brands must publish “great content”.
6 essential tips for successful content marketing
The purpose of any content marketing is of course to be read, shared and linked to. This sounds so simple, but as […]