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SEO

SEO in the nofollow age

The SEO industry has taken a serious battering over the past year or so. Google’s algorithm updates have put a huge dent […]

SEO

6 types of link bait content you can create right now

We all know that Google uses links to rank websites for their search engine. The quantity, quality, diversity and relevancy of these […]

Business

Can you answer these questions about your marketing? Part 2

Following on from part 1, this blog post will look at your email newsletter, website conversion rate, press releases and your competitors. Can you answer all these questions about your business marketing?

Business

Can you answer these questions about your marketing? Part 1

In my opinion what sets good marketing apart from "bad marketing" is getting the basics right. By this I mean having actionable data on customers and the market that dictates the direction of a company's marketing.

Business

30 online marketing quick wins you can do right now

Marketing is not just about the big campaigns, flashy new technology and large budgets. In fact, it is quite the opposite. In my opinion, successful marketing is made up of hundreds of small components that work together to achieve a goal. Essentially, I believe it is about having an eye for detail and ensuring everything is being used to its full potential.

Business

8 questions to ask SEO agencies pitching for your business

There are some fantastic SEO agencies out there, in fact the first one I ever worked with win my early 20’s felt like part of the company and was so responsive and high quality I got a little spoilt and just presumed everyone was like that. The reality is they aren’t.

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