Articles The flatulent death rattle of content marketing · Keyword stuffing, buying links and now content marketing. We’ve only gone and done it again; we’ve flogged another horse to death. “Build links by… Read more 1 comment
DIY Stand Out from the Crowd and Get Your Business Noticed · Whatever niche your business is in, it’s almost an absolute guarantee that there are at least a dozen other businesses within the same sector.… Read more 1 comment
Articles The inconvenient truth about traditional content marketing · Content is king! Brands are now publishers! Google loves content! If you read as many marketing blogs as I do, these statements pretty much… Read more Comment
DIY How to use customer feedback to improve online conversions · Research shows that 69% of online visitors are leaving your ordering funnels without completing the order. However, increasing conversions with only one percent can mean huge… Read more 1 comment
Articles UK shoppers will abandon favourite brands that don’t personalise · Half of British online shoppers (47%) will now walk away altogether from a brand that doesn’t understand them as a customer, a new UK… Read more Comment