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Customer marketing

Do your customers want to have a conversation with you?

I am quite an avid reader of marketing magazines and blogs. This means I find myself reading a lot of articles that […]

Customer marketing

40 ways you can reward your brand fans

Brand fans are the lifeblood of any business. They refer new customers, leave positive reviews online and even defend you from criticism. […]

Customer marketing

7 ideas to treat your brand fans like a slice of fried gold

If you are in the fortunate position to have even a handful of brand fans be proud, and be careful. Brand building […]

Customer marketing

Email marketing on a budget

Despite the appearance of its much younger and cooler cousin social media, email marketing is still one of the most effective tools […]

Customer marketing

Why customers don’t read your marketing emails (and what to do about it)

Well thought out customer marketing emails are one of the most effective sources of sales you will ever have. When they are well planned, well timed and written to appeal to a customer’s needs you will bring customers back time and time again to buy more.

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Subscribe