How to proactively manage your reputation online
We all know people go online to research brands, products and services and how positive sentiment can close a sale and negative […]
6 essential tips for successful content marketing
The purpose of any content marketing is of course to be read, shared and linked to. This sounds so simple, but as […]
Do your customers want to have a conversation with you?
I am quite an avid reader of marketing magazines and blogs. This means I find myself reading a lot of articles that […]
The essential digital PR task list
Modern PR is changing, and it is changing fast. Where once there were clear divisions of responsibilities between PR and and the […]
40 ways you can reward your brand fans
Brand fans are the lifeblood of any business. They refer new customers, leave positive reviews online and even defend you from criticism. […]
6 types of link bait content you can create right now
We all know that Google uses links to rank websites for their search engine. The quantity, quality, diversity and relevancy of these […]