email Archives - Page 2 of 2

Customer marketing

JD Sports sent me the worst marketing emails ever!

I haven’t bought anything from JD Sports for well over 5 years, but I am on their mailing list. I tend to […]

1 min read

Customer marketing

Your welcome email is your most important piece of customer marketing

Acquiring a customer is only the first step along what you want to be a very long journey together. The most successful […]

3 min read

Articles

Why Microsoft’s new marketing campaign shows Google is winning

Microsoft is pushing their brand new Outlook/ Hotmail marketing campaign really hard right now. I’ve seen it on TV, heard it on […]

2 min read

Customer marketing

Email marketing on a budget

Despite the appearance of its much younger and cooler cousin social media, email marketing is still one of the most effective tools […]

3 min read

Customer marketing

Why customers don’t read your marketing emails (and what to do about it)

Well thought out customer marketing emails are one of the most effective sources of sales you will ever have. When they are well planned, well timed and written to appeal to a customer’s needs you will bring customers back time and time again to buy more.

2 min read

JD Sports sent me the worst marketing emails ever!

Your welcome email is your most important piece of customer marketing

Why Microsoft’s new marketing campaign shows Google is winning

Email marketing on a budget

Why customers don’t read your marketing emails (and what to do about it)

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