Yet Another Marketing Blog - MarketingNerd.co.uk

Social media

7 ways you can stand out from your competitors on social media

Every business and their uncle have a social media presence, normally on Facebook and Twitter. Few are using them to their full potential and there is little to differentiate one business from another. Here are 7 ideas to help your business stand out.

Business

7 questions to ask a web designer pitching for your business

Unless you can afford an in-house designer, the likelihood is you will need to outsource building (or refreshing) your website to a web designer/ agency. Here are the top 7 questions I would ask web designers pitching for your business to make sure you get the best possible person for the job.

Business

Can you answer these questions about your marketing? Part 2

Following on from part 1, this blog post will look at your email newsletter, website conversion rate, press releases and your competitors. Can you answer all these questions about your business marketing?

Business

Can you answer these questions about your marketing? Part 1

In my opinion what sets good marketing apart from "bad marketing" is getting the basics right. By this I mean having actionable data on customers and the market that dictates the direction of a company's marketing.

Business

30 online marketing quick wins you can do right now [2021 edition] ????

Marketing is not just about the big campaigns, flashy new technology and large budgets. In fact, it is quite the opposite. In my opinion, successful marketing is made up of hundreds of small components that work together to achieve a goal. Essentially, I believe it is about having an eye for detail and ensuring everything is being used to its full potential.

Brand

Creating a positive brand for your business through association

One of the most tried and tested tools in the brand manager’s box of tricks is to associate their product or service with another in order to benefit from the 3rd party’s existing positive branding.

Social media

7 reasons your business shouldn’t use social media

Social media can go one of two ways for a business. It can become part of a thriving community of brand fans and people interested in your products, with you at the centre initiating and responding to discussions. Alternatively it can become a waste ground of forgotten profiles with digital tumble weeds sweeping through, uncared for an unloved. Here are 7 reasons your business shouldn't use social media.

Paid media

How to create a “hyper local” AdWords campaign

Google AdWords is not the preserve of large companies, or businesses that operate on a national level. if you are a local business, serving a limited geographic location, you can still use Google AdWords to drive traffic and customers, all with out breaking the bank. Here is how.

Business

8 questions to ask SEO agencies pitching for your business

There are some fantastic SEO agencies out there, in fact the first one I ever worked with win my early 20’s felt like part of the company and was so responsive and high quality I got a little spoilt and just presumed everyone was like that. The reality is they aren’t.